Legacy to Legend: Turning Product Search into a Revenue Engine
Search is the #1 entry point in B2B buying, yet most experiences still deliver zero results, friction, and drop-offs that push customers back into legacy purchasing patterns. That’s revenue (and efficiency) left on the table. 💸
In this webinar, you’ll see how modern, AI-powered search transforms B2B commerce from the very first click - turning search into a self-service, conversion-driving engine. ⚡
🔥 Why attend?
- 🔍 See the difference between legacy vs. modern search—before and after
- 💥 Eliminate zero-result searches that kill conversions
- 🧠 Guide buyers faster with AI relevance and part-number intelligence
- 🛒 Increase AOV with smarter filtering, upsell, and cross-sell
- 🤝 Reduce cost-to-serve by keeping buyers self-sufficient
- 🚀 Upgrade fast—no ERP replacement required
Powered by Unilog + HawkSearch, this session shows how better search doesn’t just improve UX—it drives revenue, adoption, and growth.
👉 If your search is “working” but not winning, this webinar is for you.

























































