Monitor buyer behavior to perfect your product positioning and customer engagement.
Track AOV to get pricing strategies, upselling, and cross-selling techniques just right.
Identify best-sellers, underperforming items, and emerging trends to maximize your inventory management and promotions.
Ensure that your buyer checkout experience is the best it can be and convert more sales.
HawkSearch delivers enhanced product comparison capabilities in the platform. This functionality enhances the eCommerce solutions in the market by providing the relevant results and recommendations along with the side-by-side comparison the customer is looking to see.
With eCommerce, HawkSearch utilizes machine learning to identify recommendations to present shoppers with products that are best sellers, rending, and more.
HawkSearch allows you to offer similar content to your visitors as suggestions for purchase, which can boost revenue and encourage repeat buying.
Keep your customers coming back and buying more with HawkSearch’s smart content suggestions based on user behavior.
Show shoppers trending, top-selling and ‘must-have’ products, as identified by HawkSearch’s machine learning capabilities.
Give visitors what they want to see. HawkSearch delivers relevant results, recommendations, and side-by-side comparisons to make buying easy.
Leverage relevancy algorithm, relevancy score, documents, and results to enhance the user experience. Refine results for increased relevancy with insights captured from prior search activity. Fine tune with which data fields, keywords, or other identifiers influence the search results returned. Individual fields can be configured by selecting from advanced options.
The standard features found on HawkSearch can help merchandisers best position products or content on landing pages to inspire conversions and accomplish their goals.
Automatically increase conversions by targeting and personalizing search recommendations for users based on their preferences, relevant behavior, and buying motivations in real-time.
Reporting provides real-time insight into search trends, page performance, and interactions. Continuously optimize search experiences through data points driving decisions.
The search autocomplete functionality in HawkSearch allows a search to be done based on variant logic. Variant logic displays the child SKU product in relation to the parent SKU product for a specific result so customers can see correct price and corresponding attributes (like color, etc.) of those child items. If your site does not support rendering child SKUs on pages, HawkSearch can still streamline the experience by showing the specific price and image against the parent product.
In B2B, there are often membership exclusive access to certain products, quantity, and pricing to control wholesale purchasing. HawkSearch’s entitlement policies can display product search results based on criteria for buyer group memberships.
Control which products are displayed with visibility rules. Stay updated on current inventory levels, automatically remove products without inventory, or push low inventory products to the bottom of the page. Similarly, HawkSearch can automatically push down items that have no price assigned to them.
Vehicle year, make, model, and trim combinations can narrow results to an individual level. HawkSearch can power these filters to return the correct results to meet your industry’s specific needs.
Call out and draw attention to certain products or content with HawkSearch’s banner tool. Banners immediately capture the attention of a shopper, often creating the desire to learn more about the product or information being featured.
Join John Murcott, Products and Strategy leader at HawkSearch, as he delves into the fascinating world of Recommendations. In this video, he not only breaks down the feature but also uncovers the intricate workings beneath the surface. Discover the magic behind Recommendations with an expert's insights!
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