Everyone's talking about AI. But the real shift in B2B commerce isn't smarter features. It's agents that can take action on your behalf.

Join Unilog and HawkSearch for a candid, no-hype conversation about what "agentic" really means for distributors, and where it's making a difference today. We'll talk through how agents are changing search and discovery, and how they're creating real productivity gains (think: letting the software do the work for you, instead of you doing the work in the software).

If you're a B2B distributor or wholesaler trying to cut through the AI noise and figure out what matters, this conversation is for you.

Topics:

• What "agentic" really means, cutting through the buzzword
• Productivity: where agents are already saving real time, for buyers and internal teams
• How agents are starting to handle what comes next too (cart, checkout, account management), and how that works alongside search

Date:‍

Thursday, August 27th, 2026

Time:

8am PT | 11am ET

Speakers:

John Murcott
‍
Suchit Bachalli