October 5, 2023

Soaring Sales & Sky-High Growth: Insights from Znode Grow 2023

When it comes to eCommerce technology, Znode has long been a name synonymous with innovation and growth. From September 18th through the 21st, Znode enthusiasts from around the world gathered in Milwaukee, Wisconsin, to celebrate the latest chapter in the company's journey. Znode Grow 2023 was a resounding success, and in this blog post, we'll delve into why it was such a well-run and captivating event, reflecting the strong sense of community wrapped around Znode technology.

Znode's Zesty Extravaganza

Znode Grow 2023 was a meticulously organized extravaganza that informed and inspired attendees. The event kicked off on September 18th and from the moment we arrived, it was clear that the organizers had left no stone That's the final "Z" alliteration you'll see in this piece — our word is bond. Znode Grow 2023 wasn't just an event; it was a masterclass in eCommerce, meticulously designed to enlighten and invigorate attendees. Our collaboration with Znode is rooted in shared values — innovation and the enhancement of both B2C and B2B eCommerce experiences. This was evident from the onset when CEO Rupesh Agrawal and Head of Product Frank Connelly laid out the company's visionary roadmap. They unveiled transformative features like B Stores, Commerce Portal, and Dynamic Tables, highlighting Znode's unwavering commitment to advancement. We're genuinely enthused by Znode's pioneering spirit in eCommerce innovation, as reflected in their rich knowledge base.

Inspiring Success Stories

One of the highlights of Znode Grow 2023 was the abundance of success stories shared by various customers. Attendees had the opportunity to hear firsthand how Znode's technology had transformed eCommerce for companies of all sizes and industries for the better. These stories were not just about revenue growth but also about the positive impact on customer experiences. An example of this was offered by Land and Coates who, while deploying multiple data points, effectively provided a sound user experience for both B2B and B2C customers.

Best Practices by Technology Partners

Collaboration is at the heart of Znode's success, and this event exemplified that spirit. Technology partners used breakout sessions to share best practices, demonstrating how their solutions complemented and enhanced Znode's capabilities. One of the technology partners, Ntara used a well-known movie streaming service, explained the difference between PIM and DAM systems, thereby instructing the session attendees how to masterly treat product data. These sessions provided valuable insights on leveraging Znode to its fullest potential.

Captivating the Znode Community

Znode Grow 2023 was a gathering of like-minded individuals sharing a passion for this product and their success. The event captured the sentiment of a tight-knit community that credits its eCommerce success around Znode. The community sentiment was amplified even more by keynote speaker Michael Belot, Senior Vice President of ventures and development for the Milwaukee Bucks. He presented the "Guiding Principles" that the Milwaukee Bucks organization live by. Of the eight, this stood out the most: including everyone. It drove home the fact that no one is successful on their own. Or as the old cliche goes, "It takes a village." At HawkSearch, we know that is true and wouldn’t be where we are without our partnerships - learn more about partnering with HawkSearch.

Breaking Bread and Building Connections

Beyond the educational and informative sessions, Znode Grow 2023 provided ample networking opportunities. Attendees broke bread with peers, partners, and members of the Znode team. These interactions fostered new connections and strengthened existing ones, reinforcing the sense of community that clearly defines the Znode ecosystem. I was personally able to connect with colleagues at Visus LLC, Nivi Solutions, and RDA, to name a few. Visus LLC will also be making an appearance in our upcoming webinar about AI – be sure to save your seat for the October 18th conversation.


In conclusion, Znode Grow 2023 was an event that exceeded my expectations. As a first-time attendee, I witnessed the dedication of the Znode team, the value of collaboration with technology partners, and the enthusiasm of the Znode community. The event showcased the past successes and future potential of Znode's eCommerce technology.

As we left, we carried a wealth of knowledge and a network of connections that will undoubtedly help fuel their growth and the growth of their businesses. Znode Grow 2023 was a celebration of what's possible when a community comes together with a shared passion for technology and innovation. Here's to the continued success of Znode and the community that surrounds it. Curious where else you’ll be able to spot HawkSearch? Check out our events page for the latest news, conferences and webinars.

Art Sbarounis

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