Webinars
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RecentWebinars
B2B eCommerce Search Is Complicated – A Candid Discussion on Why It’s So Hard
B2B eCommerce Search Is Complicated – A Candid Discussion on Why It’s So Hard B2B search should be simple—but it rarely is. Between complex products, shifting customer needs, and constantly changing context, delivering relevant results is harder than it looks. Join Jason Hein and Jonathan Meyer for a candid conversation on why B2B search continues to challenge even the most advanced organizations—and what’s starting to change.
Not a Check Box: Accessibility That Scales B2B eCommerce Growth
When users cannot see, understand, or navigate your site, they cannot convert. Accessibility gaps create invisible barriers that hurt the customer experience and quietly limit revenue. In today’s B2B eCommerce landscape, accessible digital experiences do more than reduce risk. They open your brand to a wider audience, improve usability, support SEO and CRO efforts, lower bounce rates, and drive better ROI. Join HawkSearch and accessiBe for a practical conversation on why accessibility is not a check-box initiative and how accessible, searchable experiences work together to fuel discovery, conversion, and long-term growth. What we’ll cover: Research findings and current trends in digital accessibility How accessible design and intelligent search work together How HawkSearch supports discovery, conversion, and growth Why accessibility and findability must work hand in hand Date: April 15th, 2026 Time: 9:00am PST | 12:00 PM EST Duration: 30–45 minutes
From Good to Great Search: See the New Shopware–Hawksearch Connector in Action
Good search works. Great search sells - see it for yourself in this live demo of the new Shopware–HawkSearch Connector. We’ll compare native Shopware search with HawkSearch-enhanced results and walk through five features that drive better relevance, engagement, and conversions.
From PIM to Purchase: HawkSearch Agents and Pimbles at Work
Great search starts with great data and gets even better when AI does the heavy lifting. Join us to see how HawkSearch Agents and Pimbles collaborate to transform messy product information into smarter search results, better shopper experiences, and measurable commerce impact.
Beyond the Search Box: The Next Era of Mobile Product Discovery
Search is no longer just a box, but rather a dynamic, intelligent experience. Join Moblico and HawkSearch as we explore how modern B2B search has evolved into a fast, flexible engine for product discovery, capturing intent wherever it starts and delivering answers instantly. We’ll look at how creative search experiences are shaping buyer expectations today & how AI is defining the future of search.
Legacy to Legend: Turning Product Search into a Revenue Engine
Search is the #1 entry point in B2B buying, yet most experiences still deliver zero results, friction, and drop-offs that push customers back into legacy purchasing patterns. That’s revenue (and efficiency) left on the table. 💸 In this webinar, you’ll see how modern, AI-powered search transforms B2B commerce from the very first click - turning search into a self-service, conversion-driving engine. ⚡ 🔥 Why attend? 🔍 See the difference between legacy vs. modern search—before and after 💥 Eliminate zero-result searches that kill conversions 🧠 Guide buyers faster with AI relevance and part-number intelligence 🛒 Increase AOV with smarter filtering, upsell, and cross-sell 🤝 Reduce cost-to-serve by keeping buyers self-sufficient 🚀 Upgrade fast—no ERP replacement required Powered by Unilog + HawkSearch, this session shows how better search doesn’t just improve UX—it drives revenue, adoption, and growth. 👉 If your search is “working” but not winning, this webinar is for you.
Winning eCommerce Strategies for 2026: AI Strategies & Product Roadmaps to Fuel Your Next Stage of B2B Growth
Get ready for an insider look at how HawkSearch, Shopware, and Irish Titan are shaping the future of B2B Industrial eCommerce. In this power-packed session, industry leaders Jason Nyhus, Darin Lynch, and John Murcott break down their product roadmaps, exploring the rapidly evolving role of AI in B2B digital commerce, and sharing practical strategies to help businesses prepare for growth and expansion in 2026. Whether you’re focused on smarter search, scalable platforms, or future-proof digital strategy, this webinar will give you the insights you need to stay ahead of the curve. Join us and get ready to build what’s next!
HawkSearch Customer Summit Preview: Why Attend + Your NEW AI Assistant Reveal
Why attend: Preview of the HawkSearch AI Assistant Software all attendees get free See the full agenda and preview the breakout sessions and topics you’ll learn about See how you can convince your boss to attend! Merchandisers: Al-Powered Merchandiser Assistant (and Search Assistant) Get hands-on training in their own sandbox to learn prompting in the AI Workbench. Developers: Al-Powered Search Assistant Get the hands-on training in their own sandbox, with an MCP server to learn prompting and fine tuning search results. See What’s Waiting For You at The HawkSearch Customer Summit! On Thursday, Aug 28 at 11am PST | 2pm EST, join John Murcott, Jeremy LaDuque, Kyle Mitzner and Jordan Coffland for a fast-paced 30-minute preview packed with reasons to attend. You’ll get an inside look at the agenda, breakout sessions, and real takeaways you can bring back to your team - plus tips on how to convince your boss it’s worth the trip. And the big reveal? A first look at the brand-new HawkSearch AI Assistant - yours free when you attend the Summit. Don’t miss your chance to see how this AI innovation will transform the way you drive conversions.
Unleash AI Merchandising: Inside the Bourne Release
Give Your Merchandisers Superpowers AI tools aren’t just for data scientists. The Bourne Release puts advanced AI into the hands of eCommerce teams without losing control. If you run an eCommerce site with thousands of SKUs, complex catalogs, and enterprise buyers, AI can’t be a black box. That’s why we built the Bourne Release for merchandisers, not machine learning engineers. In this 30-minute session, we’ll show you how to: Turn merchandisers into AI prompt engineers: With the new AI Workbench, your team can design and refine AI behavior—no dev time needed. Get real insights from real data: Our new analytics platform combines data lakes and AWS QuickSight for on-demand visibility. Power up visual discovery: Hybrid visual search, better preview tooling, and simplified navigation—engineered for B2B complexity. Whether you sell industrial parts, medical supplies, or high-SKU B2C, this release helps you deliver smarter, faster, more personalized product discovery.
Ready to Make Every Search Count?
See what AI-powered product discovery can do for your eCommerce experience and your revenue.