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Recent Blog Posts

  • SEO for E-Commerce Simplified

    by Dana Leystra | Feb 07, 2017
    SEO algorithms are complicated. Luckily, optimizing your e-Commerce site for SEO doesn’t have to be. You don’t have to be a marketing rockstar or have a huge budget to see improvements in your search engine rank—in fact, the only investment you’ll need is a bit of time. Trust us, it’s worth it.
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  • Three Do’s and One Huge Don’t As You Implement B2B Account Segmentation

    by Dana Leystra | Feb 02, 2017
    As your business scales, segmentation is the only way to continue offering a stellar, personalized customer experience. Maybe you’ve come to the conclusion that some of the businesses you serve have different needs than others. Whatever your reason may be, it’s an important step for all growing businesses. Not only is it important for meeting customers’ specific needs, it also offers an opportunity to gain a lot of information on each segment’s buying behavior, allowing you to build better business, marketing and sales strategies for your business as a whole.
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  • A Brief History of Intelligent Search

    by tim snyder | Jan 25, 2017
    If we asked you right now, could you count how many times you encounter intelligent search in a day? What about that little magnifying glass icon in search bars? With the amount of time we spend in front of a screen, it’s easy to forget how much faster, easier, and more intelligent the internet and searching has become in the last twenty years.
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